Last year, when the Association for Software Testing announced the location for their next annual conference CAST 2015, Grand Rapids, MI, there was an up-roar happening on social media and back channels like Skype and private conversations. To my own surprise, I saw members of the context-driven testing community falling short of their very own principles. Rather than observing and interacting with people, it seemed that some persons preferred to derive their knowledge about Grand Rapids based upon a prior CAST conference there. Experience may be a good resource to start looking at, but I found that I should trust the folks from the local area that I knew to put together an awesome conference – more so since they could explain to me why the past experience was not so well received. When it came to the October 2014 AST board member meeting, Pete Walen, the conference chair, the guy who managed to send in a proposal prior to CAST 2014 so that the AST board could decide upon it, invited us to the conference location, so that it was easy to see for us where we were going with the proposal. Here is what I learned during my two nights in the conference venue – and why I think you should attend.